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Tony Wright • November 29, 2023

Texas CMO Launches to Revolutionize Marketing Leadership with Fractional CMO Services Backed by WrightIMC Expertise

Texas CMO is able to offer highly experienced Fractional CMO services without charging full-time CMO prices. In fact, our results are typically superior to in-house teams.


ALLEN, TEXAS, UNITED STATES, November 29, 2023 /EINPresswire.com/ -- Texas CMO is proud to announce its launch as a revolutionary provider of Fractional Chief Marketing Officer (CMO) services designed to deliver strategic marketing leadership to businesses of all sizes. With the solid backing of WrightIMC, a leading full-service digital marketing agency, Texas CMO offers unparalleled marketing expertise and insights. More information can be found at their website: www.texascmo.com.

A New Era in Marketing Leadership by Tony Wright
Founded by Tony Wright, CEO of WrightIMC and a recognized figure in digital marketing, Texas CMO seeks to provide both simple and advanced marketing strategies to businesses that might not be able to afford a full-time, experienced CMO.

Backed by the tactical expertise of the WrightIMC team, Texas CMO becomes a turn-key marketing provider with expertise available at a fraction of the cost of in-house teams. But Texas CMO also works with marketing teams, from building them from scratch to helping improve them.

Wright's extensive background in search engine optimization (SEO), pay-per-click (PPC) advertising, Website design and development, content marketing, Public Relations (PR) and online reputation management forms the foundation of Texas CMO's strategic approach. His insights, experience and leadership, which have been featured in prominent publications like Forbes, the Wall Street Journal, The Business Journal, Entrepreneur and many others, are central to the ethos of Texas CMO.

The Fractional CMO Advantage

Texas CMO introduces the innovative concept of Fractional CMOs, providing businesses with flexible, high-level marketing expertise. This model offers a cost-effective alternative for organizations seeking executive marketing guidance without the commitment to a full-time position. Custom-tailored to meet each client's unique needs, Texas CMO's services are geared towards fostering growth and enhancing brand visibility. Learn more about these services at www.texascmo.com.

Unique Selling Points of Texas CMO

-Agency-Backed Expertise: Leveraging WrightIMC's comprehensive marketing capabilities ensures that Texas CMO’s clients benefit from a holistic approach to strategic planning and execution.
-Customized Marketing Solutions: At Texas CMO, each client's unique needs are met with tailored marketing strategies developed and executed by seasoned professionals.
-Cost-Effective Leadership: The Fractional CMO model offers businesses executive-level marketing expertise at a fraction of the cost of a full-time CMO.
Flexibility and Scalability: Adaptable to the evolving needs of businesses, Texas CMO’s services offer scalability and flexibility in engagement terms.
-Depth of Expertise: Texas CMO brings unparalleled knowledge and experience under Tony Wright's leadership.
-Embarking on a Transformative Marketing Journey

With its launch, Texas CMO invites businesses to experience the transformative power of expert marketing leadership. Supported by the seasoned expertise of Tony Wright and his team, Texas CMO is poised to redefine marketing success for its clients in a dynamic digital landscape. Discover more about Texas CMO and its innovative approach to marketing at www.texascmo.com.

About Texas CMO

Texas CMO is a forward-thinking marketing firm specializing in providing Fractional Chief Marketing Officer (CMO) services to businesses across various industries. Founded by Tony Wright, a renowned digital marketing strategist and entrepreneur, Texas CMO stands at the forefront of innovative marketing solutions. The firm is dedicated to offering strategic marketing leadership on a flexible and scalable basis, making high-level marketing expertise accessible to businesses of all sizes.

At the heart of Texas CMO's approach is the belief that every business, regardless of its size, deserves access to top-tier marketing strategies and insights. This is achieved through the Fractional CMO model, which provides companies with executive-level marketing guidance without the commitment and cost associated with a full-time executive hire. Texas CMO's services are tailor-made to align with each client's unique objectives and challenges, ensuring personalized and effective marketing solutions.

Texas CMO is uniquely positioned to deliver comprehensive marketing services, thanks to its strong partnership with WrightIMC. This collaboration ensures that clients benefit from a holistic approach to their marketing needs, combining strategic planning with expert execution. The firm's expertise spans various facets of digital marketing, including search engine optimization (SEO), pay-per-click (PPC) advertising, crisis management, online reputation management, and social media marketing.

For more information about Texas CMO and its services, visit www.texascmo.com.

About WrightIMC

WrightIMC is a full-service digital marketing agency founded in 2007 by Tony Wright, a distinguished figure in the digital marketing industry. Based in Allen, Texas, WrightIMC has established itself as a leader in the field, offering a wide range of digital marketing services rooted in deep expertise in search engine optimization (SEO), pay-per-click (PPC) advertising, and online reputation management.
The agency's approach is grounded in a commitment to delivering bespoke, results-driven marketing strategies that cater to each client's unique needs. WrightIMC’s team of experts leverages the latest technologies and industry insights to provide innovative solutions in digital marketing, ensuring clients achieve their marketing and business objectives.

WrightIMC's reputation is built on proven results, transparency, and a client-centric approach. The agency has earned accolades for its work, including several prestigious awards, reflecting its commitment to excellence in the digital marketing realm. WrightIMC’s services encompass a broad spectrum, including search engine marketing, social media marketing, content strategy, web design and development, and comprehensive analytics.
With its rich history and a track record of success, WrightIMC continues to be a trusted partner for businesses seeking to navigate the complex and ever-evolving digital landscape. For more information about WrightIMC and its range of services, visit www.wrightimc.com

Tony Wright
WrightIMC
+1 214-529-0703
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Wisdom from an Experienced Fractional CMO

Unleashing the Power of Your Marketing Universe with TexasCMO's Fractional CMO Services

By Tony Wright • November 15, 2023
In the dynamic digital marketing realm, the significance of a robust online presence cannot be overstated. At the heart of this strategy lies your website, a powerful hub that should be the nucleus of your marketing universe. TexasCMO.com, with its cutting-edge Fractional CMO services, is here to revolutionize how businesses approach their overall marketing strategy. Fractional CMO Services: Elevating Your Marketing Game Led by seasoned digital marketing strategist Tony Wright, TexasCMO.com brings a wealth of experience and expertise. Our Fractional CMO services are designed to provide businesses with top-tier strategic guidance without the hefty price tag of a full-time Chief Marketing Officer. Whether you're a startup looking to establish a digital footprint or an established business aiming to refine your marketing strategy, our services are tailored to meet your needs. With a proven track record in search engine optimization (SEO), pay-per-click (PPC) advertising, crisis management, online reputation management, and social media marketing, our team at TexasCMO.com ensures that your brand not only stands out but thrives in the competitive digital landscape. We are marketers first and foremost. But we have deep roots in technology and search. The Philosophy: Your Website as the Epicenter Our approach's core is a fundamental philosophy: your website should be the epicenter of your marketing efforts. We caution against 'digital sharecropping,' a scenario where businesses build their brand on someone else's land. Relying solely on platforms like Facebook for sales means surrendering control to external forces. At TexasCMO.com, we advocate using these platforms strategically to drive traffic to your website, where you can take charge, observe user behavior, and capture valuable information. You establish a digital home base under your control by treating your website as the center of your marketing universe. This enhances brand integrity and provides invaluable insights into customer behavior, preferences, and interactions. Our Fractional CMO services guide you in creating a digital strategy that prioritizes your website, ensuring long-term sustainability and independence from external platform fluctuations. Connect with TexasCMO.com: Explore the World of Fractional CMO Ready to explore the transformative world of Fractional CMO services? TexasCMO.com invites businesses of all sizes to reach out and discover how our expertise can elevate your digital marketing game. Whether it's refining your SEO strategy, optimizing PPC campaigns, or crafting a comprehensive online reputation management plan, our team is poised to drive results. Don't be at the mercy of external platforms—empower your brand with TexasCMO.com's Fractional CMO services. Take the first step towards a marketing strategy around your website, ensuring a resilient and thriving digital presence. Reach out to us today, and let's chart a course for your brand's digital success! This blog post was written as a collaboration between Tony Wright and ChatGPT.

Top 5 SEO Best Practices

By Tony Wright • July 24, 2022
When it comes to SEO, there isn't a magic formula to instantly send your site off to the #1 search result on Google. But there are some basic principles you should follow for a wonderful starting point. Here are the top 5 SEO practices to start with: #1 Write for people, not for search engines Always write original, interesting, high quality site content that's error free and relevant to your site. Search engines like Google can easily detect content that is duplicated from elsewhere online, that contains grammatical errors, or that is stuffed with keywords. #2 Add a blog to your site and use rich media To engage your site visitors and blog readers, create posts that include non-textual media like photos, videos, or original visualizations (infographics). Having that extra content (especially if it's captivating) will increase the time users spend on your site as well as the likelihood they will share your site with their own community. #3 Offer a positive user experience throughout your site Google will know if you're using your site to aggressively advertise your service, or if you're being too pushy. Always aim to offer site visitors a pleasant experience on your site. That means clear content, support when needed, and always an option to go back. #4 Create a network of internal links (but don't overdo it) Add links between different pages of your site and your blog, but try to follow a process that feels organic rather than heavy linking meant just for search engine crawlers. Link between pages that make sense, for example, on your services page, link a certain industry specific term, and link it to a blog post you wrote about it, that gives more information on that term. #5 Always check your site's Core Web Vitals Core Web Vitals are a standard site performance standard initially created by Google. The report shows site owners how their site pages perform 'for real,' how long it takes for site visitors to load site pages, and it offers ways to fix issues, if there are any.

Why SEO Loves Branding

By Tony Wright • June 29, 2022
When it comes to SEO, there isn't a magic formula to instantly send your site off to the #1 search result on Google. But there are some basic principles you should follow for a wonderful starting point. Here are the top 5 SEO practices to start with: #1 Write for people, not for search engines Always write original, interesting, high quality site content that's error free and relevant to your site. Search engines like Google can easily detect content that is duplicated from elsewhere online, that contains grammatical errors, or that is stuffed with keywords. #2 Add a blog to your site and use rich media To engage your site visitors and blog readers, create posts that include non-textual media like photos, videos, or original visualizations (infographics). Having that extra content (especially if it's captivating) will increase the time users spend on your site as well as the likelihood they will share your site with their own community. #3 Offer a positive user experience throughout your site Google will know if you're using your site to aggressively advertise your service, or if you're being too pushy. Always aim to offer site visitors a pleasant experience on your site. That means clear content, support when needed, and always an option to go back. #4 Create a network of internal links (but don't overdo it) Add links between different pages of your site and your blog, but try to follow a process that feels organic rather than heavy linking meant just for search engine crawlers. Link between pages that make sense, for example, on your services page, link a certain industry specific term, and link it to a blog post you wrote about it, that gives more information on that term. #5 Always check your site's Core Web Vitals Core Web Vitals are a standard site performance standard initially created by Google. The report shows site owners how their site pages perform 'for real,' how long it takes for site visitors to load site pages, and it offers ways to fix issues, if there are any.

So What's SEO, Anyway?

By Tony Wright • June 29, 2022
When it comes to SEO, there isn't a magic formula to instantly send your site off to the #1 search result on Google. But there are some basic principles you should follow for a wonderful starting point. Here are the top 5 SEO practices to start with: #1 Write for people, not for search engines Always write original, interesting, high quality site content that's error free and relevant to your site. Search engines like Google can easily detect content that is duplicated from elsewhere online, that contains grammatical errors, or that is stuffed with keywords. #2 Add a blog to your site and use rich media To engage your site visitors and blog readers, create posts that include non-textual media like photos, videos, or original visualizations (infographics). Having that extra content (especially if it's captivating) will increase the time users spend on your site as well as the likelihood they will share your site with their own community. #3 Offer a positive user experience throughout your site Google will know if you're using your site to aggressively advertise your service, or if you're being too pushy. Always aim to offer site visitors a pleasant experience on your site. That means clear content, support when needed, and always an option to go back. #4 Create a network of internal links (but don't overdo it) Add links between different pages of your site and your blog. Try to follow a process that's organic rather than heavy linking meant for search engine crawlers. Link between pages that make sense, for example, on your services page, link a certain industry-specific term to a blog post that gives more information on that term. #5 Always check your site's Core Web Vitals Core Web Vitals are a site performance standard initially created by Google. The report shows site owners how their site pages perform 'for real,' how long it takes for site visitors to load site pages, and it offers ways to fix issues, if there are any.
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